Building the foundation for preferential supplier treatment: Introduction: Building the foundation for preferential supplier treatment: Suppliers have choices about which customer they will give new ideas to first. They also have choices regarding their use of scarce capacity, or even which potential customers they choose to target and work with in the first place. It makes sense therefore to become … Read More
11 Steps to Purchasing Organization Attractiveness:
11 Steps to Purchasing Organization Attractiveness: 11 Steps to Purchasing Organization Attractiveness: Being seen as an attractive customer is becoming increasingly important, it can bring substantial dividends to buying organizations and should form part of any collaborative SRM strategy. However, collaboration strategies and hard-nosed negotiations can be perceived as opposite ends of the supplier relationship spectrum, each with its supporters … Read More
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